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Showing posts with the label content writing

My learning curve in African political writing.

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Writing about politics in Africa is a complex business   With my travel writing experiences still fresh in my mind, I was keen to keep writing and it was at the forefront of my mind for months after my East to West trip across Africa. Opportunities for writing whilst living in Morogoro, at the base of the Uluguru Mountains, weren’t in abundance and it was eighteen months before I had the opportunity to write professionally again. In 2013, I moved to Dar for a more thrilling life than the quiet one offered in Morogoro. I was more excited than a child at Christmas and jumped around like a Mexican jumping bean as my visiting mother tried to make sense of my life in Tanzania, and sleeping with a guard outside my bedroom window each night. Hot In Dar The move was anything but simple and it took a while to settle into my new life but I loved it and within a few months I was writing for Hot In Dar – a fresh-on-the-scene free magazine in Dar. Better still, I was being pa...

Facing Out From The Whiteboard: The Mechanical Metamorphosis.

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Transferring your skills from the classroom to the advertising sector might just be more worthy than you think. Part two: the mechanical metamorphosis. Part two of my considerations of how well you can transform from the classroom to the digital marketing world focuses on a more technological and mechanical approach to advertising - something I know I need more practise in to succeed. This is not exhaustive and serves as an introduction to my transition from the pedagogical world to the commercial one. •  Computer skills - analytical knowledge No-one can get far these days without knowledge of technology. My mother has never worked out how to find certain features on her digital TV. Unfortunately for her, the how-to guide is on the TV and she has never found it. It’s a vicious circle; teachers use computers all day every day. Look closely and you can see this in their goggle eyes as impossible algorithms shoot past their irises. Kids these days know more than the teachers...