Facing Out From The Whiteboard: The Mechanical Metamorphosis.
Transferring your skills from the classroom to the advertising sector might just be more worthy than you think. Part two: the mechanical metamorphosis. Part two of my considerations of how well you can transform from the classroom to the digital marketing world focuses on a more technological and mechanical approach to advertising - something I know I need more practise in to succeed. This is not exhaustive and serves as an introduction to my transition from the pedagogical world to the commercial one. • Computer skills - analytical knowledge No-one can get far these days without knowledge of technology. My mother has never worked out how to find certain features on her digital TV. Unfortunately for her, the how-to guide is on the TV and she has never found it. It’s a vicious circle; teachers use computers all day every day. Look closely and you can see this in their goggle eyes as impossible algorithms shoot past their irises. Kids these days know more than the teachers...